4. Strategic Use of Fulfillment Centers

  • Selection of Fulfillment Centers:
    • Partnered with well-established fulfilment centres in the UK and US to ensure proximity to target consumers.
    • Example: Amazon Fulfillment Centers, third-party logistics providers.
  • Benefits Achieved:
    • Reduced Shipping Times: Faster delivery to customers due to local storage.
    • Lower Costs: Optimized inventory management and reduced international shipping expenses.
    • Improved Customer Experience: Ensured quick and accurate order fulfilment, enhancing satisfaction.